The magazine cover that I have chosen to analyse is MGMT's cover on NME magazine. I chose NME magazine because it is one of my favourite magazines so i can relate to it.
NME stands for New Musical Express, I think that it is shortened on the front cover of the magazine so that it can be easily recognised and not to look too formal. This magazine is quite an informal magazine as it is aimed at teenagers/young adults mostly. The first thing that shows that this magazine is informal is the image. The image of MGMT looks as if they are in a normal room as you can see the radiator behind them, they are not very posed and it doesn't look like an amazing photo shoot like usual celebrities have. It's very casual and relaxed. The second thing that makes the magazine informal is the language. The language used on this cover isn't very formal - all the words are very relaxed and words that you would use on a day-to-day basis.
The colours red, white and black relate to the magazine well and it's target audience. The type of music that NME usually includes is rock, indie, garage, etc - and the colours relate to those genres well. A stereotype of people who read this magazine and like this type of music wear red and black clothing. Obviously not all readers will wear these colours but most readers can relate to the magazine due to the colour theme. The design and layout of the magazine is very simple. Teenagers/young adults are more likely to read things less complex.. and less means more. If less is on the front cover you want to know more about what is inside as you don't know the full story. Simple layouts will attract NME's target audience as younger people tend to like this.
The picture used on the cover, is of MGMT.. but they look like they feel very insecure. Pictures like this show to readers that a lot of celebrities/bands are just like normal people (not all of course) but people like MGMT have insecurities just like everyone else. NME's target audience will be able to relate to this well because teenagers/young adults tend to have insecurities.
The competition advertised just below the NME logo attracts their target audience as when they look at the NME logo you immediately see the competition. Some people may buy the magazine just to enter the competition. It is not in a large font but it is quite emphasised by exclamation marks.
The puff in the top right corner of the front cover emphasises everything inside it even more than it was already. It advertises 'Musics 20 greatest unsung heroes'. This will appeal to their target audience as it is aimed at teenages/young adults who are into music, and this article will really appeal to the readers, so it is good that it is shown in a puff on the front cover for the target audience to see.
The colours red, white and black relate to the magazine well and it's target audience. The type of music that NME usually includes is rock, indie, garage, etc - and the colours relate to those genres well. A stereotype of people who read this magazine and like this type of music wear red and black clothing. Obviously not all readers will wear these colours but most readers can relate to the magazine due to the colour theme. The design and layout of the magazine is very simple. Teenagers/young adults are more likely to read things less complex.. and less means more. If less is on the front cover you want to know more about what is inside as you don't know the full story. Simple layouts will attract NME's target audience as younger people tend to like this.
The picture used on the cover, is of MGMT.. but they look like they feel very insecure. Pictures like this show to readers that a lot of celebrities/bands are just like normal people (not all of course) but people like MGMT have insecurities just like everyone else. NME's target audience will be able to relate to this well because teenagers/young adults tend to have insecurities.
The competition advertised just below the NME logo attracts their target audience as when they look at the NME logo you immediately see the competition. Some people may buy the magazine just to enter the competition. It is not in a large font but it is quite emphasised by exclamation marks.
The puff in the top right corner of the front cover emphasises everything inside it even more than it was already. It advertises 'Musics 20 greatest unsung heroes'. This will appeal to their target audience as it is aimed at teenages/young adults who are into music, and this article will really appeal to the readers, so it is good that it is shown in a puff on the front cover for the target audience to see.
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